Using Wechat

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For many, WeChat is considered the mobile WhatsApp of China. For any business looking to market internationally, WeChat should be at the very center of its mobile marketing plan.

Apr 19, 2021 Search the word “WeChat” and press the download button. It’s quite easy. Please note that you can only register a WeChat account on your phone. It’s different with QQ. Although you can use WeChat on your PC or Mac, you can not register an account on your computer. So just download the app and move to the next step. Everything you need to know about WeChat - This is a guide in how to use WeChat with a new account. I'm going through the Wechat top features so you understa. This is just a VERY quick tutorial on how to use WeChat. It is not perfectly edited but, well, I tried. “A” for effort, right? Also, most of this is screensh. Mar 08, 2021 83% of WeChat users use the general app for work (ChinaChannel) Average user had 194 contacts (as of 2016) (ChinaChanne l) 250,000 users use WeChat to access bus/metro services every minute during the morning rush hour; Peak WeChat usage times at 9pm (official accounts) and 8pm (mini games) (China Internet Watch).

Despite launching a mere four years ago, WeChat already boasts 600 million users, with around 500 million in China alone. When it comes to social networking in China (and, increasingly, among Asian-Americans), WeChat is the undisputed champ.

WeChat compiles many of the features of the world's largest social media platforms in a simple package while incorporating every facet of day-to-day life within it. By tapping into this massive resource, companies can roll out marketing campaigns that utilize numerous facets of the user's world.

Here are some of the top WeChat features that companies should be keeping an eye on:

Using Wechat On Computer

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1. Massive Audience Base

With about 500 million Chinese users and 100 million others across the globe, WeChat continues to expand at a phenomenal rate. It's already the optimal medium for reaching Chinese or Asian-American consumers, and that audience will only grow as the platform's popularity continues to spread.

While most apps are self-contained, WeChat has the flexibility to connect to 85,000 other apps. It has been building a business ecosystem, allowing third-party companies to develop functions and services within WeChat to expand its market base even further.

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WeChat isn't just a social app; it's a lifestyle app. A user can still connect with friends and family--or reach out to potential customers--but he can also order a taxi, pay his utility bill, buy a plane ticket, split the dinner check, and invest in a new stock. There's almost no limit to what a user can do without ever closing the app.

The WeChat Wallet lets users link bank accounts and cards to their WeChat accounts to make both online and offline purchases. This also allows users to make purchases quickly and easily right from the app. This helps businesses that advertise through the platform, cutting out the extra steps between viewing an ad and landing a sale.

WeChat not only comes with standard communication features like free calling, text messaging, and video chat, but it also offers a popular 'Hold To Talk' feature that makes messaging a breeze. All users have to do is select a contact, press the button, and speak. When the user releases the button, the message sends.

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In addition to its robust suite of lifestyle features, WeChat partners with advertisers and entertainment venues to offer an interactive component to users. To use the popular Shake feature, a user simply has to shake his phone. This allows users to find someone nearby who is also using Shake, participate in a brand promotion, or interact with a nearby event.

WeChat's social component, called Moments, operates similarly to Facebook's Timeline. The app recently partnered with BMW and Coca-Cola to begin integrating advertisements in users' news feeds, joining the many companies already interacting with their customers by sharing news and providing customer service right through the app.

Many renowned brands have set up official public accounts on WeChat, allowing them to communicate with their audiences by sharing news feeds and providing customer service through the app.

After the grand opening of Burberry's flagship Shanghai store, followers were able to take an interactive panoramic tour of the event, including videos imbedded within the interactive 360-degree exploration tool.

To reach the largest audience possible and improve your relationships with future customers, you can even try integrating game elements in your WeChat presence, posting customer surveys to get real-time feedback, and taking advantage of geo-fueled news feed features to target users near your retail location.

If you want your brand to reach a larger audience, you won't find a better medium than WeChat.

This article was co-authored by Nancy Huang, media planner and buyer at Gravity.

What is WeChat? WeChat is a multi-purpose messaging and social media app which is prevalent in China and other countries and areas. But from time to time, we can hear such complaints from WeChat users that they can’t login WeChat on their Android, iPhone and Windows phone.

“WeChat won’t let me login!” Certainly it will drive you crazy if you can not login this Chinese chat app at the beginning of the day. If you encounter this issue too, what you should do is to calm down and work out what’s wrong with your WeChat. Here are some of the tips and tricks that can help you to do a quick check-and-repair for WeChat glitches.

1) Clear all the data of WeChat by going to Settings > Apps > WeChat > Clear Data, then uninstall WeChat and reinstall it.
2) Make sure you have downloaded WeChat from the official app store. If not, you have to uninstall the old WeChat app and download it from the official Google Play store or Apple App store.
3) Check if you are using an old version of WeChat. If so, upgrade the app to the latest version. If there is an error in updating the app, you can try clearing all the app data and uninstall the app. Then install the app from the official site again.

If these little tricks couldn’t save your way out of the problem, there may be other reasons of this error. And normally, the WeChat login problem can be summarized into 5 cases:

Case 1. Forget WeChat Login Password

If you have tried several possible passwords and you are sure that you have forgotten the WeChat login password, don’t worry and here are two ways for your reference.

1) If you have linked WeChat account with QQ account, email address and phone number, you can login WeChat via one of these account without entering the password.
2) You can reset your WeChat passcode. On the login page, hit Forgot password? > Request Retrieval, and then confirm it to submit your request. Then you will receive a SMS message with a new passcode. And then you can login WeChat with this new code.
Note: after logging in WeChat with the new passcode, you are required to link your phone number/email address/QQ account to your WeChat once again.

Case 2. Can’t Receive WeChat Verification Code

When you login WeChat with the linked account but never receive the verification code via SMS or email, you can check these:

1) Make sure you enter the right phone number or email address, otherwise you can never receive the verification code.
2) Check if the verification messages is blocked by your phone’s security app. If so, you should find the blocked message in the spam folder or close the security app and request for a new verification message.
3) Maybe you request for the code too frequently and enter the wrong code to verify. In this case, you need to exit the login page and wait for a minute. Then login and verify once again.
4) If your SIM card is placed improperly or is not working, you will not receive the code. Please insert the SIM card to another phone and check if it works.

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Case 3. Filed to Login WeChat on A New Device

If you are unable to login WeChat on a new iPhone/Android mobile, you can attempt to:
Open WeChat on your new device, and tap “Unable to Login” on the login page. Then go with the instructions to retrieve a new password. Once your request is approved, you will receive a message telling you the new WeChat login passcode within 24 hours. Finally, login WeChat with the new code on your new phone.

Case 4. WeChat Login was Blocked

When you can login WeChat because your account has been blocked, you can try these 3 methods.
1) Uninstall WeChat from your device, and download it again from the official app store.
2) Stop using Android emulator or unofficial plugins to run WeChat, instead, use it in a secure way.
3) Don’t spread prohibitive messages on WeChat, such as lewd contents, violent materials, scam, inappropriate rumors or annoying ads and etc.

Case 5. Can’t Login WeChat by Using QR Code

Using Wechat On Pc

Some users may want to login and use WeChat without mobile phone. Yes, you can scan the QR code to login the web WeChat on computer, instead of logging in WeChat app with an account and its password. However, some may fail to scan the code for some reasons. To fix this, you can:

1) Update your browser to the latest version. If the version of the browser is too old, the QR code may not appear. So you have to check the version and upgrade it, in order to support the QR code.
2) Make sure your internet connection is in good condition. You have to connect you phone and computer to a good network connection, so as to login WeChat successfully.
3) Adjust the brightness of the computer screen. Neither the computer screen is too bright nor too dark, the phone camera has difficulty in scanning the code on it. So you should go to the computer brightness setting and adjust the screen brightness.

If your WeChat problem still can’t be solved after you have tried the methods mentioned above, you can appeal to the WeChat support. Any question or problem you can share with us in the comment section below.

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