Postal Service Direct Mail


Get an Address List

Postal Service (USPS) is a large business enterprise operated by the federal government. It has more than 600,000 employees and more than $70 billion in annual revenues. Revenues are supposed to cover the postal service's costs, but mail volume is plunging, and the USPS has been losing billions of dollars a year for more than a decade. The USPS has a legal monopoly over letters. Service / Sample Number. USPS Tracking ® 9400 1000 0000 0000 0000 00. Priority Mail ® 9205 5000 0000 0000 0000 00. Certified Mail ® 9407 3000 0000 0000 0000 00. Collect On Delivery Hold For Pickup 9303 3000 0000 0000 0000 00. Global Express Guaranteed ® 82 000 000 00.

There are many keys to a successful mailing: knowing what your message is, knowing who your audience is, and getting your message delivered to your audience. If you do not already have an address list for your message, then you need to put together, buy, or rent a mailing list.

The Postal Service does not keep a database of residential or business customers and does not sell address lists. However, the Postal Service has products and services that help mailers check and standardize their addresses (for instance, whether 123 MAIN is a ST, AVE, or DR) and keep their lists up to date (for example, providing ancillary services to let mailers know if addressees have moved).

There are companies that collect and sell information about consumers and businesses. You can buy or rent a mailing list from those companies. Look in the yellow pages under 'lists' or 'mailing lists' or do an on-line search for list providers in your area.

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Refer here to learn more about how a list provider can help you target your exact audience.

Whether you maintain your own list or buy or rent a list, the next important step is to check the accuracy of the addresses on your mailing list.

Us Postal Service Direct Mailer

  • Frequently, list vendors also offer other mailing services. You may want to ask your list vendor. for help with other aspects of your mailing.
  • Ask list providers about the National Deliverability Index (NDI) of the list you're buying.

MAILERS+4 Postal Automation Software

Take the hassle out of direct mail with MAILERS+4 postal automation software. MAILERS+4 does it all to get your bulk mail pieces ready for the Post Office. MAILERS corrects, verifies, and standardizes U.S. and Canadian addresses to postal standards; removes duplicates, performs NCOA change of address processing, and presorts your mail so you get the best discount every time you mail!

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  • Ensure timely delivery – add missing data like ZIP+4 codes, carrier routes, delivery points, suite/apt numbers and standardize to USPS specs for fast processing
  • Reduce costs – update your list with current addresses and remove duplicate records to reduce costs associated with undeliverable mail
  • Presort your mailings to qualify for First Class and Marketing (Standard) Mail discounts

CASS and SERP Certified Address Verification Engine

Usps Postal Service Direct Mail

MAILERS+4 features USPS CASS Certified processing that automatically includes DPV (delivery point validation) , LACSLink (rural-style box numbers to street names), SuiteLink (add known secondary (suite) information to business addresses), Vacant Table (not occupied for at least 90 days and not receiving mail) to ensure your address data is a clean as possible for maximum deliverability.

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MAILERS+4 is also one of a handful of software products that is Canada Post SERP Certified to verify and standardize Canadian addresses. Not only does SERP processing help improve the accuracy and speed of delivery, it is necessary to qualify for Canada Post discounts.

USPS 48-Month and Canada Post 72-Month NCOA Processing

MAILERS+4 will match your mailing list against the full USPS NCOALink database of over 160 million mover records dating back 48 months – so you have updated addresses before you mail! Because Melissa is a USPS Full Service Licensee you know you are getting the best quality, lowest price processing – no middle man.

And, NCOALink processing satisfies the USPS Move Update requirement for First Class and Marketing (Standard) Mail to receive discounted postage if done within 90 days of mailing.

MAILERS+4 can also process your list against the Canadian Post NCOA database to update the addresses of Canadian movers going back 72 months.

Duplicate Elimination

MAILERS+4 takes care of unwanted duplicate mail pieces that bother recipients and cost you money. Advanced deduplication algorithms and deep domain knowledge means MAILERS+4 can find exact matches, as well as sound-a-likes, nicknames, initials, and abbreviations to cleanse you list better than any other mailing software. And, MAILERS+4 can easily household your mailings so that you can limit the number of mail pieces going to a particular address.

PAVE Gold Postal Presorting

MAILERS+4 is USPS PAVE Gold certified to presort your mail to qualify for postal discounts on First Class, Marketing Mail (Standard Mail) and Periodicals plus provides all of the documentation you need to include with your mailing.

  • Full Service IMB + Mail.dat
    MAILERS+4 produces IM barcodes so you can qualify for Full Service Presort and Automation rates, plus you can more easily track the progress of mail pieces as they are delivered. MAILERS+4 also includes a free unique Mail.dat User License Code for electronic submission of postage statements, PS-8125 drop ship forms, tray tags, pallet placards, necessary qualification reports and more.
  • Palletization

U.s. Postal Service Direct Mail

Residential Business Delivery Indicator (RBDI)

MAILERS+4 includes RBDI at no additional cost. This handy feature allows you to determine the delivery type of the address as residence or business. This can help you choose the best shipping rates as some carriers charge a supplementary fee for residential delivery.


Add-Ons – Additional Fee Applies


The Geocoder add-on for MAILERS+4 converts a postal address to latitude-longitude coordinate, and add census tract and block numbers, county name, FIPS code, place code and name, CBSA Division information, and time zone. This type of location intelligence at the ZIP+4 level can help you better map and target mailing campaigns and organize delivery routes and logistics more effectively.

Postal Service Direct Mail

Want to Know More? Contact our data specialists at 1-800-635-4772