Post Office Direct Mail Advertising


Direct mail solutions for every size of business to get your message out; Target door drops by area or demographic to reach relevant new customers; Data cleansing to improve your customer databases and make sure your mail campaigns land accurately; Harness the power of digital: combine mail with online marketing for better marketing results.

  • Every Door Direct Mail®, Facebook Ads, and More. Our do-it-yourself marketing platform makes it easy to grow your business with just a few clicks. Official USPS® affiliate; No paperwork or Post Office drop offs; Add digital marketing with a click.
  • Business Mail 101; DMM Advisory; Download DMM, IMM and QSGs; Federal Register Notices; GXG Service Guide; Handbook DM-204; Postal Bulletin; Designing Letter and Reply Mail (PUB 25) Business Solutions. Address Management Systems; Address Quality; Business Customer Gateway; Business Mail Entry Locator; Direct Mail Advertising; eCommerce.
  • USPS Marketing Mail Minimum Weight: none; Maximum Weight: less than 16 ounces. Minimum Quantity: 200 pieces or 50 pounds of mail. USPS Marketing Mail is mail matter not required to be mailed as First-Class Mail or Periodicals.Lower nonprofit prices are available for USPS Marketing Mail but require specific authorization. Mailers use USPS Marketing Mail to send.
  • Please enter a drop-off date that meets the following criteria: is within 30 days from today, is not a Sunday, and is not a holiday. Drop-off date should be entered in the format MM/DD/YYYY.

Post Office Direct Mail Advertising

Direct Mail Advertising Cost

· The first Siemens mail sorting system was commissioned in Pforzheim,
Germany, in 1965
· First automated system worldwide
· Equipment from Siemens has been reliably sorting the mail for Deutsche
Post for 50 years
For 50 years, advanced technology from Siemens has been helping Deutsche Post
sort the mail efficiently. Siemens technology has successfully led the way through
generation after generation of sorting machines, ensuring that mail are sorted not
just accurately, but cost-effectively as well.
The origins of automated mail sorting extend back quite some way. Between 1950
and the beginning of the 1960s the mail volume in Germany more than doubled,
from 4.2 billion items a year to 9.3 billion. This made finding a way to automate the
mail sorting process essential. Siemens started work on the development of an
automated sorting system in 1958 in collaboration with Deutsche Bundespost's
postal engineering center. Deutsche Bundespost introduced the world's first system
of postal codes in 1961, in the process creating the basis for automated sorting.
The key technical prerequisites, including printing a machine-readable code on mail
pieces and the scanning of this code for subsequent processing, were tested in the
same year, 1961, at the Munich 2 post office. The initial trials used a simple
arrangement consisting of a coding station and a sorting machine with no additional
conveyors. Larger components of the system were unveiled to the public for the first
time at the 1963 Hannover Messe trade fair in Germany.
On May 31, 1965, the world's first automated mail sorting system was officially
commissioned in Pforzheim, Germany. The system developed and built by Siemens
comprised 14 manual coding stations and three sorting carousels (known as
'rotundas'), each with 100 outlets for different destinations. Postal service workers
at the coding stations entered the postal codes manually using a keyboard and the
corresponding bar code was printed on the envelope. The machine then sorted
outgoing and incoming items using this bar code. The German postal service
automated more and more of its mail processing operations over the following
years. At the end of the 1970s the first facility to include automated address reading
as well was commissioned in Wiesbaden. The address readers used were capable
of reading and coding about 70 percent of postal codes in machine-printed
addresses automatically.
The Pforzheim mail sorting system was replaced with a new state-of-the-art facility
in 1981. Smaller and far less noisy, the new system provided much better working
conditions for coding personnel, who were now able to view the items on a special
flicker-free monitor instead of having to work right next to the machinery itself.
Mail sorting in Germany had been largely automated by the beginning of the 1990s,
by which time mail sorting machines were operating at no fewer than 53 different
Deutsche Post DHL embarked on a further round of modernization in 2009. In
cooperation with experts from Deutsche Post DHL, Siemens developed an entirely
new generation of standard letter and flats sorting machines, specifically matched to
the customer's needs. These machines have since sorted many billions of items
ranging from postcards, magazines and newspapers to small parcels with a
thickness of up to 32 millimeters and a weight of up to two kilograms. Coding is also
now largely automated: more than 90 percent of handwritten addresses can be
machine-read without help from coding personnel. Letters and large letters are
automatically sorted into their precise delivery sequence -- the actual order in which
the mail will be delivered to the addresses.
Mail sorting machines of the latest generation have also been installed at mail
sorting center 75 in Pforzheim. The center is designed to process between 750,000
and 1.5 million mail pieces every day, helped by Siemens' mail sorting systems
capable of sorting more than 50,000 items per hour.
Today, 50 years on from the grand opening of the first automated mail sorting
system, Siemens Postal, Parcel & Airport Logistics ranks as a global market leader
for mail sorting systems. About 23,000 systems using Siemens technology are
reliably sorting the mail in more than 60 countries and almost all postal service
providers of note around the world rely on customer-friendly sorting technology from
Siemens Postal, Parcel & Airport Logistics.